CASE STUDY

HACKETT HOUSE STUDIO

Visit hacketthousestudio.com

Hackett House Studio is the luxury interior design studio by Erin Hackett in Columbus, Ohio. The studio’s design style is elevated, well-styled and rooted in wellness & gratitude. The goal of this rebrand and website redesign was to reflect the intentional approach to design the Erin embodies.

Case study includes —

  • primary logo & alternate

  • wordmark

  • submark with variations

  • tagline

  • illustrated icons

  • color palette

  • typography system

  • web design (desktop & mobile)

  • social media templates

  • business cards

  • marketing booklet

Logo for Hackett House Studio interior design featuring a minimalist design with black text and geometric elements on a muted green background.

ILLUSTRATIONS

Line drawing of a collection of five household objects: an armchair, a table lamp, a four-petal flower design, a small round stool, and a decorative vase.
Living room with a white armchair, a side table with a large brown vase and a white lamp, another table with a smaller white vase, beige curtains, a window showing greenery outside, and a beige patterned rug.
Interior workspace with a wooden table, architectural drawings, a pen, a beige vase with dried grass, and mood boards on a white wall.

COLOR STORY

A color palette chart with eight color swatches, each labeled with name, mood, hex code, and CMYK and RGB values. Colors include: Greige (Warmth), Walnut (Earthy), Linen (Light), Brass (Antique), Charcoal (Mystery), Blush (Feminine), White (Peace), and Black (Timelessness).

WEB DESIGN

Silver laptop on a white surface with a dark shadow cast across it, displaying a website titled 'Hackett House Studio' with a picture of a well-lit room with a dining table and chairs.
Explore the Website

INSTAGRAM TEMPLATES

Interior of a living room with a white fireplace, wooden furniture, a mirror, wall candle sconces, and decorative items.
Design plan for Hackett House Studio featuring a line drawing of a living room with a fireplace, large windows, and a staircase, titled 'Coming Soon, by Erin Hackett' on a beige background.
Invitation to an event at Hackett House Studio featuring an interior of an office or study with a dark bookshelf, a wooden desk, and modern lighting.
Interior of a living room featuring a white fireplace, circular mirror, and vintage decor, with the words "Design Trends" and "Spring/Summer 2023" overlaid.
Side-by-side close-up images of interior decor details, with the left showing a small branch with green leaves and a gold circular wall hook on a gray wall, and the right showing a cream-colored fabric curtain with black trim hanging. The background is a muted gray-green.
A cozy bedroom corner with a bed featuring white pillows and a patterned bedspread, a black nightstand with a black lamp, a textured wall art piece, and curtains with circular designs.

ERIN’S TESTIMONIAL

Kind words from Erin Hackett on the experience that was creating her brand with Emma Peugh Studio…

Testimonial overlay on a background of a neutral-toned interior corner with a rustic wooden chair, a tall ceramic vase, a textured rug, and a cream-colored curtain.
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