CASE STUDY

FIKA SUPPER CLUB

A Supper Club concept by Ella Saddler focused on community, conversations and slowing down.

Case study includes —

  • brand strategy

  • logo development

  • content creation: static imagery and reel for Instagram

INSTAGRAM REEL

Watch the night play out in this curated Instagram Reel, showcasing the tablescape, food and wine pairing, and beautiful scene created by the host, Ella Saddler.

Imagery taken during the July Supper Club

BEHIND THE LOGO

The idea of connection is woven into the design of the logo, with the letters being formed into tightly woven ligatures. A thin, serif typeface was chosen for the main logo font paired with a clean and crisp sans-serif to convey an easy-going mood, bringing people together in a relaxed setting.